The Impact of Color Psychology on Player Behavior in Hyper-Casual Mobile Games #148489218019 (2025-02-04)

The Impact of Color Psychology on Player Behavior in Hyper-Casual Mobile Games

Thanks to Brenda Watson for contributing the article "The Impact of Color Psychology on Player Behavior in Hyper-Casual Mobile Games".

This research delves into the phenomenon of digital addiction within the context of mobile gaming, focusing on the psychological mechanisms that contribute to excessive play. The study draws on addiction psychology, neuroscience, and behavioral science to explore how mobile games utilize reward systems, variable reinforcement schedules, and immersive experiences to keep players engaged. The paper examines the societal impacts of mobile gaming addiction, including its effects on productivity, relationships, and mental health. Additionally, it offers policy recommendations for mitigating the negative effects of mobile game addiction, such as implementing healthier game design practices and promoting responsible gaming habits.

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