Explainable Machine Learning Models for Predicting Player Retention Patterns
Gary Rivera 2025-02-07

Explainable Machine Learning Models for Predicting Player Retention Patterns

Thanks to Gary Rivera for contributing the article "Explainable Machine Learning Models for Predicting Player Retention Patterns".

Explainable Machine Learning Models for Predicting Player Retention Patterns

This research explores how mobile gaming influences consumer behavior, particularly in relation to brand loyalty and purchasing decisions. It examines how in-game advertisements, product placements, and brand collaborations impact players’ perceptions and engagement with brands. The study also looks at the role of mobile gaming in shaping consumer trends, with a particular focus on young, tech-savvy demographics.

This paper applies Cognitive Load Theory (CLT) to the design and analysis of mobile games, focusing on how game mechanics, narrative structures, and visual stimuli impact players' cognitive load during gameplay. The study investigates how high levels of cognitive load can hinder learning outcomes and gameplay performance, especially in complex puzzle or strategy games. By combining cognitive psychology and game design theory, the paper develops a framework for balancing intrinsic, extraneous, and germane cognitive load in mobile game environments. The research offers guidelines for developers to optimize user experiences by enhancing mental performance and reducing cognitive fatigue.

This research investigates the cognitive benefits of mobile games, focusing on how different types of games can enhance players’ problem-solving abilities, decision-making skills, and critical thinking. The study draws on cognitive psychology, educational theory, and game-based learning research to examine how game mechanics, such as puzzles, strategy, and role-playing, promote higher-order thinking. The paper evaluates the potential for mobile games to be used as tools for educational development and cognitive training, particularly for children, students, and individuals with cognitive impairments. It also considers the limitations of mobile games in fostering cognitive development and the need for a balanced approach to game design.

The fusion of gaming and storytelling has birthed narrative-driven masterpieces that transport players on epic journeys filled with rich characters, moral dilemmas, and immersive worlds. Role-playing games (RPGs), interactive dramas, and story-driven adventures weave intricate narratives that resonate with players on emotional, intellectual, and narrative levels, blurring the line between gaming and literature.

This paper offers a post-structuralist analysis of narrative structures in mobile games, emphasizing how game narratives contribute to the construction of player identity and agency. It explores the intersection of game mechanics, storytelling, and player interaction, considering how mobile games as “digital texts” challenge traditional notions of authorship and narrative control. Drawing upon the works of theorists like Michel Foucault and Roland Barthes, the paper examines the decentralized nature of mobile game narratives and how they allow players to engage in a performative process of meaning-making, identity construction, and subversion of preordained narrative trajectories.

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